Marketing Immersion is honored to be chosen as the #1 Digital Agency of the Year by US News & World Report. We are a full-service marketing company that takes an all-inclusive, immersive approach to brand building, Licensing, Retail, and Business Development using new and traditional marketing methods and delivering smarter results through technology.
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Marketing Immersion is a full-service marketing company that takes an all-inclusive immersive approach to brand building using new and traditional marketing methods and delivering smarter results through technology.
Our Team has deep knowledge in Consumer Products Marketing, Entertainment, and B2B businesses. Our clients include Studios, Publishers, Gamers, Talent, Production Companies, Established Brands, and B2B manufacturers. Mid to Large Brands work with us because we are strategic, creative and practical. Let us help you as to build your business as well.
Visual merchandising ecommerce plays a pivotal role in shaping the success of online stores. Online stores should create an appealing shopping experience. This is similar
Brand licensing is a flexible and profitable way to do business. It helps shape brand identity and expand reach. It provides unique opportunities for both
Want to turn shoppers into loyal buyers and boost your sales? It takes more than stocking shelves or designing a flashy website. You need a
In today’s fast-changing digital world, online stores need effective online merchandising strategies to stand out. Customers expect more than a simple product list; they want
As the retail world changes rapidly, companies are continually adapting to transition from physical stores to online platforms. The change in marketing is one of
Smart merchandising is transforming retail and e-commerce as technology changes how businesses connect with customers. Companies may use the latest tools, data, and tactics to
In a competitive market, brand recognition and customer loyalty are very important. Businesses are always looking for new ways to grow and expand. One such
In today’s fast-paced retail world, basic shelf stocking and discounts aren’t enough. To meet modern consumer expectations, businesses must adopt advanced retail merchandising that delivers
The benefits of branded merchandise go beyond boosting brand exposure—it has long been a trusted part of marketing strategies, offering businesses a powerful way to
In today’s digital world, businesses are always seeking better ways to attract, convert, and retain their target audience. A common comparison that arises in this
In today’s fast-paced and competitive retail landscape, driving sales goes far beyond having a good product. Success now heavily depends on how companies present, promote,
Merchandising plays a crucial role in the success of any retail business. Properly designed strategies can enhance the shopping experience, boost sales, and improve customer
The retail industry is constantly evolving, shaped by emerging technologies, shifting consumer behaviors, and global market dynamics. Retail strategy consulting is now crucial for companies
If you have a great product idea but aren’t sure how to bring it to market, working with a product licensing company could be your
Small businesses often operate on delicate margins, making every decision crucial to success. One area where small businesses can immediately see impactful results is product
Effective merchandising can be a game-changer for retailers looking to drive sales and enhance the customer experience. By using different types of merchandising, retailers can
Merchandising campaigns have become a powerful tool in modern marketing. Creative use of branded products not only boosts sales but also helps brands connect more
Merchandising trends are changing quickly. This is due to new technology, changes in consumer behavior, and the need for sustainability in business. Businesses that adapt
Crafting a modern sales funnel for merchandising is more than just following traditional sales methods. With evolving customer expectations and digital tools, creating a seamless,
Many people associate visual merchandising with physical retail stores, where eye-catching displays and well-planned layouts guide customer behavior and impact purchasing decisions. However, as e-commerce
An effective merchandising strategy can transform a small business into a thriving enterprise. Small business owners have many tools to create a successful retail operation.
The retail industry is an intricate web of activities, each playing a crucial role in ensuring success. Among these, merchandising and retailing are two essential
The fashion industry is constantly evolving, and in 2025, the focus will be on more innovative and customer-centered approaches. Whether you’re launching a new label
Retailers face a tough market. Attracting customers, increasing sales, and building brand loyalty is harder than ever. A carefully crafted retail merchandising strategy is a
Safeguarding intellectual property (IP) is essential to running a successful business. Whether it’s trademarks, logos, or designs, protecting these assets helps preserve brand identity and
We’re here to help! Whether you have questions, need more information, or want to discuss how we can work together, we’d love to hear from you. Reach out to us through the form below, or feel free to connect with us directly via email or phone. Our team is ready to assist you and provide the support you need. Let’s start a conversation!
Marketing Immersion – Your go-to digital marketing partner for innovative strategies and measurable results. We specialize in SEO, social media, and content marketing to elevate your brand.
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CEO Marketing Immersion
Janice Varney-Hamlin currently serves as CEO for Marketing Immersion and has worked for Fortune 100 companies Mattel, Warner Bros., Viacom Entertainment, and Disney. and Executive Vice President for Varney Consulting. Her scope of expertise spans the entertainment, consumer products, and retail industries. As a consultant and as an executive, Janice has spearheaded the strategic planning and growth of some of the most well-known companies in the world. These companies’ brands, revenues, and profits have been enhanced by her ability to conceive and implement winning marketing, business development, and sales strategies. She has received many awards for her accomplishments, including Vendor of the Year, Toys R Us Vendor of the Year from Walmart and Target, and Promotion of the Year from the International Licensing Organization for her work on Batman. She served on the Challenge Board at Chapman University and has been an adjunct professor through undergraduate and graduate participation through the School of Entrepreneurship and an adjunct Professor at CSUF.
Janice has served Fortune 500 and small startup businesses and non-profits like United Way, Kids at Risk, SPCA, SMILE, Love Lab, Middle School Moguls, Well Told Entertainment, PoundWishes, and Momco by providing ongoing educational and consulting services to these organizations. One of the programs that she is proudest of is a business-targeted program – “Get Your GED,” which allowed employees to “Get their GED” while at work; this required a major collaboration with business, community, state political leadership, and local educational institutions in the state of Virginia. She served as a school board member at Carlisle School, taught Licensing 101 at Disney, and worked with the State of Virginia and the SBA to teach weekly classes to small businesses as an integral part of the start-up community.
Janice has been honored by being featured on the cover of the Wall Street Journal, and was identified as “One of the movers and shakers of the year in the home furnishings industry” by HFN, featured in Retail Merchandiser, Kid Screen, and Licensing International. She has appeared in Time Magazine, USA Today, People, Eye on Business, Good Morning America, and NPR. She holds several advertising patents designed to enhance the quality of marketing while creating both media and creative efficiencies for franchising and licensing organizations.
Ms. Varney-Hamlin holds 2 Master’s Degrees: an MBA from CSULA, a Master’s Certification in Internet Marketing and Analytics from the University of San Francisco.
