Girls Can Do Anything


At Marketing Immersion we believe that girls (and boys) can do anything. Our company’s talent started at Mattel where we developed brands like Barbie and created new ideas like She-Ra both designed to empower girls in their play, imagination and aspirations.

One of our Founders developed the She-Ra doll and animated series. Meet our founder Janice Varney-Hamlin, in the award-winning Netflix Series, “The Toys That Made Us.”